A community where game developers can connect, share knowledge, and collaborate in a supportive, inclusive space.
OmenHeart is one of the most recent brands that Fantasma Collective has had the opportunity to create—a brand whose origins stem from the notion of community and collaboration, where devs of all backgrounds can come together to make killer projects.
How can we create an identity that captures the heart and soul of the brand's purpose? How can we establish an identity that provides developers with a home to collaborate and work together?
The final result is an energetic logo and custom typeface inspired by the Nordic runic language. The logo mark combines the symbol for “heart” with a modern, tech-like color scheme. The heart represents the brand's ideas and motivation, symbolizing the connection between coders and developers as they learn, explore, and collaborate on innovative projects—fostering a community for all. Paired with the unique and inspiring typeface, the design pays homage to the creative minds the brand seeks to bring together.
